Originally Posted By WilliamK99 Is it just me or is Disney in desperation mode for this film? My wife and I scored free tickets from cars.com nonetheless. It seems Disney handed out over 4000 of these tickets to get people in the theatre opening weekend... I know movie companies have tried to use contests like this to build word of mouth, but I have a feeling this movie may be a disaster.... Anyone else feel this way?
Originally Posted By skinnerbox Leemac was posting about this very subject in the Monsters Univ thread. Given how he feels about the film (I believe he's already seen it), he probably would concur with your assessment.
Originally Posted By leemac <<Leemac was posting about this very subject in the Monsters Univ thread. Given how he feels about the film (I believe he's already seen it), he probably would concur with your assessment.>> Yes I would - I don't know when the embargo on reviews is released but I'd be very surprised if they were overwhelmingly positive. It is a lot of noise and flashy stunts without much substance. Not even Helena's witty turn can save it. With White House Down tanking this weekend too it could be a poor July 4 long weekend for action flicks.
Originally Posted By leemac <<Is it just me or is Disney in desperation mode for this film? My wife and I scored free tickets from cars.com nonetheless. It seems Disney handed out over 4000 of these tickets to get people in the theatre opening weekend...>> There are a lot of male-skewing action flicks this summer and so I'm not surprised that the studio is concerned that Ranger could get lost in the mix. The Wolverine and Pacific Rim are also tracking very soft at the moment - not a great sign for July. I'm not sure whether Ranger will end up being another John Carter but I think it will struggle domestically and i can't see it playing internationally at all - there is a big gap between the US release and much of Europe and Japan in early August.
Originally Posted By leobloom What's the concern? Harry Knowles at Ain't It Cool liked it well enough. Sarcasm, if you're wondering.
Originally Posted By skinnerbox It's just about four days until the July 3 release, and not a single review on RT. The embargo is obviously still in effect, which I think does not bode well for the film. Sounds like they'll be lucky to get above 50%.
Originally Posted By CuriousConstance I'd much rather, and most likely will, see Despicable Me 2 rather than Lone Ranger. Doubt I'll ever see Long Ranger in the theater. I just don't really have any interest in it.
Originally Posted By leemac THR's review: <a href="http://www.hollywoodreporter.com/movie/lone-ranger/review/577558" target="_blank">http://www.hollywoodreporter.c...w/577558</a> Variety's review: <a href="http://variety.com/2013/film/reviews/the-lone-ranger-review-1200503371/" target="_blank">http://variety.com/2013/film/r...0503371/</a> Couldn't have agreed more!
Originally Posted By dagobert I always thought The Lone Ranger will be released in August. It seems the movie has different release dates in Europe and in the US. The reviews aren't that good, but we alreay expected that. As long as it will be better than Oz, I'm fine. Until now this year is very boring when it comes to movies.
Originally Posted By Mickeymouseclub "Franchise and theme park intentions written all over it... I hope that scary crow hat does not block the view of the fireworks if it sells like Captain Jack Sparrow in the theme parks. I vote for Despicable Me2 cause I want to laugh at silliness and not have visual Tonto nightmares for the next ten years. Please give your monetary vote to DM2 on opening .day
Originally Posted By leemac <<I always thought The Lone Ranger will be released in August. >> August is usually the slowest movie-going month in the US so it is very unusual for tentpoles to be released then. Disney have opted for an August release due to MU opening as the kids get out of school (DM2 is already out in many European countries).
Originally Posted By leemac <<Franchise and theme park intentions written all over it>> That is hardly a revelation - Iger is ONLY interested in franchises and product that translates into product in the other business units.
Originally Posted By dagobert Is Disney already in fear because of the box office? Maybe it will be better than expected. As long as the movie will be better than Oz, I'm fine.
Originally Posted By leemac <<Is Disney already in fear because of the box office?>> Box office tracking has been all over the place this summer but it is still very soft. 4 day weekend gross could be as low as $35m according to some. DM2 is likely to be north of $75m for the same period. $35m could see it struggle to $150m domestically which would be a disaster for Disney - especially as it will struggle to find an audience internationally.
Originally Posted By dagobert >>>especially as it will struggle to find an audience internationally.<<< Really? It's promoted heavily over here. There have already been tv spots and movie posters. It looks like they learned from the John Carter desaster.
Originally Posted By leemac <<Really? It's promoted heavily over here. There have already been tv spots and movie posters. It looks like they learned from the John Carter desaster.>> John Carter still did 75% of its business internationally. Westerns don't typically play well abroad - Cowboys & Aliens did only 43% of its business outside the US. Sure Depp will bring along a crowd but I'd be surprised if it outperforms internationally. August rarely produces a box office hit in Europe except for comedies and home-grown movies. It is very unusual for a studio to schedule one of its summer blockbuster in those months - most of southern Europe is at the beach.
Originally Posted By dagobert >>>John Carter still did 75% of its business internationally. Westerns don't typically play well abroad - Cowboys & Aliens did only 43% of its business outside the US. Sure Depp will bring along a crowd but I'd be surprised if it outperforms internationally. August rarely produces a box office hit in Europe except for comedies and home-grown movies. It is very unusual for a studio to schedule one of its summer blockbuster in those months - most of southern Europe is at the beach.<<< Johnny Depp isn't that popular anymore. The Tourist bombed at the box office. Only his Disney movies mad a lot of money. Maybe it will help the Lone Ranger, but since the outlook isn't that good we will have to wait and see. By the way, is the movie in 3D. I just hate that and it annoys me that I have to watch MU in 3D.
