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    Originally Posted By The Duck

    New YouTube video from Disney about the DCA expansion. <a href="http://www.youtube.com/watch?v=rP_1rvxF7nA" target="_blank">http://www.youtube.com/watch?v...1rvxF7nA</a>
     
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    Originally Posted By A Happy Haunt

    thanks for the link!!
     
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    Originally Posted By Hans Reinhardt

    Interesting to see Disney marketing its parks via Youtube.com.
     
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    Originally Posted By EighthDwarf

    Interesting indeed. And I noticed in the video that the name "Disney's California Adventure" was repeatedly emphasized. I suppose they are trying to reinforce the idea that DCA is a separate park from Disneyland?
     
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    Originally Posted By Hans Reinhardt

    Not to go back and rehash the past, but the contrast to the way that Disney is positioning DCA for this expansion compared to how it was marketed during its debut is stunning. An elaborate preview center, Celebrity Imagineers, Pixar folks, the DLR President, lots of gorgeous artwork, plenty of storytelling, construction site tours, Youtube - they are really pulling out the big guns this time.
     
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    Originally Posted By Hans Reinhardt

    On another note, did anyone notice that a new facade for the Hyperion Theater is revealed in the video? Is that still part of the plan, or has it been axed like some of the other stuff?
     
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    Originally Posted By cheesybaby

    Just remember that the video is old - it was the original video from the Blue Sky Cellar when it opened (the first time). Since it has re-opened the video is different now.

    The marketing is impressive but they are just using YouTube to show a rerun of the removed video. It is not as if they are posting the current Blue Sky Cellar video on YouTube.
     
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    Originally Posted By Hans Reinhardt

    Right, but I'm assuming that they'll post it eventually.
     
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    Originally Posted By GMLSKIS

    Great video - Thank you for the link!
     

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