Originally Posted By knightnfrees "The Hollywood cultural and historic landmark opened in 1927 by Sid Grauman will now be called TCL Chinese Theatre under the 10-year, $5 million deal with Chinese TV firm TCL Group. As part of the agreement, TCL will help fund improvements to the property and has agreed to sponsor a national and international marketing campaign to promote Hollywood and the iconic theater." <a href="http://www.deadline.com/2013/01/graumans-chinese-theatre-tcl-group-naming-rights/#more-402134" target="_blank">http://www.deadline.com/2013/0...e-402134</a> A deal is also close at hand on bringing IMAX into the theatre. "because of the historical landmark status of the Chinese Theatre, any deal would have to get the approval of the City of Los Angeles to go forward. However, sources tell me that IMAX doesn’t anticipate any problems with that. Once those approvals are in place, the theater will shut down in late May for a full technological refurbishment. It is expected to reopen in September with a new screen, new seats, a new sound system and a digital projection system. That digital projection system will be replaced about 18 to 24 months later with the new laser projection system that IMAX is bringing online in its venues. The system at the Chinese is anticipated to be the largest in all the IMAX theaters. Also, with over 980 seats, the Chinese IMAX would be the largest among the 730 theaters the company has around the world." <a href="http://www.deadline.com/2013/04/imax-coming-to-former-graumans-chinese-theatre/" target="_blank">http://www.deadline.com/2013/0...theatre/</a>
Originally Posted By ecdc >>the theater will shut down in late May for a full technological refurbishment.<< But pushy tourists will still be able to take snapshots of Charlie Chaplin's hands and get pictures with a guy dressed up as Batman (1989 version), right? Right?!?
Originally Posted By WilliamK99 This doesn't make sense from a business standpoint, as shutting the theatre down in May at the height of the summer movie season isn't a financially sound decision. They should close in September then reopen in January as that is a much slower time for blockbuster movies....
Originally Posted By oc_dean I don't understand the push for IMAX. That's a screen dimension of 1.33:1 roughly. They can have a screen as close to the ceiling as possible .. still not going to mean a "larger" presentation. STUPID!
