Originally Posted By peeaanuut Looks like Ratatoulie was leaked. it is a horrible cam version but good enough to see the movie and make comments on. I saw the review clip of the leaked version and is definately not of good quality. lets see if it effects the sales. <a href="http://www.g4tv.com/thefeed/blog/post/676786/Ratatouille_Leaked_Online.html" target="_blank">http://www.g4tv.com/thefeed/bl og/post/676786/Ratatouille_Leaked_Online.html</a>
Originally Posted By Santa Monica Lame. This is a gorgeous movie on the big screen. Don't think it'd effect sales, but they certainly have an excuse if it flops!
Originally Posted By Santa Monica Oh, and I'm not surprised that it was leaked already. I mean, they did do a nationwide sneak preview a week ago. I think the more people talking about the movie, the better. I've been trying to do my part since I loved the movie.
Originally Posted By ToonKirby This is, unfortunately, not exactly news. Pirated copies of new releases always surface around the time they appear in theaters. "Ratatouille" is no different then "Spider-Man 3" and all the other big film this or any summer.
Originally Posted By peeaanuut accept that most films show up about a week after their release, not 2 weeks prior to.
Originally Posted By cstephens Anyone who has an opinion on a film based on a bad videod version is an idiot, imo, and their opinion is completely not worth listening to. /cs
Originally Posted By peeaanuut unfortunately you are in the very very small minority CS. Alot of people concider the quality of bootlegs good enough and an ever large number will not spend the $70-$100 it costs to take a family of 4 to a movie if they see a clip of the film and have the slightest doubt about it. Personally I dont think cam quality bootlegs are worth snot. I love sound in movies and that is the largest thing lacking in bootlegs, hi quality surround sound.
Originally Posted By ToonKirby >accept that most films show up about a week after their release, not 2 weeks prior to.< But we all know the film was sneak previewed last weekend and that's where the bootleg came from, which is sadly not all that unexpected. I'm very surprised Disney even sneak previewed this film at all. Disney is notorious for having increased security at advance screenings for critics, not even allowing cel phone cameras into the screening. Security will usually stay in the theater watching for digital recorders and what not as well. It goes to show that Disney is worried about this film and did the sneak preview to increase the advance word of mouth prior to opening weekend. They knew full well the possibility of pirating, but did the preview anyway to get that big first weekend.
Originally Posted By koobar security was monitoring the audience the entire time i was at the sneak screening last weekend.
Originally Posted By DAR I saw a bootleg copy of Spider-Man 3, after I saw it in theatres. Trust me the threatre experience was better. The movie was very hard to see in the night scenes.
Originally Posted By DAR I saw a bootleg copy of Spider-Man 3, after I saw it in theatres. Trust me the threatre experience was better. The movie was very hard to see in the night scenes.
Originally Posted By BlueOhanaTerror >>>It goes to show that Disney is worried about this film and did the sneak preview to increase the advance word of mouth prior to opening weekend. They knew full well the possibility of pirating, but did the preview anyway to get that big first weekend.<<< They're not worried about the movie. They've known for a long time that they had an exceptional film here, despite what Jim Hill might have contended. Where they goofed was the release date - and if that's what you meant - that there's a one-two punch coming in the weeks following Ratatouille's June 29 release - Transformers and then Harry Potter... But the original idea was to avoid EVAN ALMIGHTY and give MEET THE ROBINSONS its own breathing room after its run, and later SHREK 3. There was also uncertainty about TMNT and how long it would play. They made a decision, and in hindsight it wasn't great, but they were stuck with it. At no point in the last six months has there been any lack of confidence in this movie. They know they've got gold. The sneak was a smart move, not one of desperation. It's exactly what I would do, and it's exactly what a studio does when they DO have a strong product, and they KNOW it. You almost never sneak a mediocre or plainly bad film. It does nothing but hurt you.
Originally Posted By BlueOhanaTerror >>>Where they goofed was the release date - and if that's what you meant - that there's a one-two punch coming in the weeks following Ratatouille's June 29 release - Transformers and then Harry Potter...<<< I never finished my runaway thought. If that's what you meant - that they're worried about the release positioning, then yeah, they're concerned about THAT. But they know the movie is strong, and if it finds its audience, it'll get its legs. They have extreme confidence in the quality of the film - and that's why they released it in 800 theaters 13 days prior.
Originally Posted By ChiMike ^^ Excellent points BOT.. They certainly already fouled and put them and the film at a disadvantage for misjudging the best release date. I am worried that they do not have the best track record in promoting films like this that don't come hand-delivered on a silver tray with a Consumer Products line of over 1,000 items. It's an EXCELLENT film, and it deserves the best Disney PR push that can be delivered. There's no reason that a successful combination of that won't make it the movie of the summer. I will say that in compairison to the Cars Premiere the Ratatouille Premiere seemed very ho-hum. >>It goes to show that Disney is worried about this film and did the sneak preview to increase the advance word of mouth prior to opening weekend. They knew full well the possibility of pirating, but did the preview anyway to get that big first weekend.<< Even if they really are incorrect and worried about the film the sneak preview was a great success. The average-Joe AND the insider reviews posted on sites like aintitcool.com are over-glowing.
Originally Posted By cstephens If they were worried about the film, they'd hide it. You can usually tell when even the studio thinks it's a really awful film when they won't even screen for critics. Sneak previews aren't to hide a bad film - it's a means of generating more buzz for a film they believe in. Not sure where someone might get the idea that sneaking a film means it shows that a studio has no faith in a movie. My only thought is that it probably won't finish first next weekend because of Die Hard 3. One would expect that given the demographics for each film, Die Hard 3 is going to make more money. /cs
Originally Posted By BlueOhanaTerror Actually it's DieHard4. But yeah, that's a concern... however, I think a lot of the fans for that franchise will hit it on Wednesday. EVAN ALMIGHTY opened decently, but below most projections. That opens up the door for Ratatouille dominating the family audience. The question is, will the word of mouth accomplish that "golden ticket" - that RATATOUILLE is a movie that EVERYONE can embrace, and in fact is more "adult" than any animated movie in recent memory? The kids I was with LOVED it, but the adults were ROARING throughout. If the sneak accomplished word of mouth sufficient to get a lot of adults in, then the Rat has a chance of trouncing Bruno.
Originally Posted By bobbelee9 I watched Nemo last night, and they showed quite a bit of the Rat movie, looked good to me.
Originally Posted By ToonKirby Maybe I didn't make it clear, but what I meant about Disney being worried about this film was that they, like any studio, is concerned about their product in the ever more crowded marketplace. They sneaked the movie to generate word of mouth and it appears to be working considering the online buzz concerning the film. My previous statement made no mention that Disney was worried about the film due to its quality.
Originally Posted By Santa Monica I believe they were concerned about how to market this movie because of the "ick" factor of rats in the kitchen. So they decided to just do a sneak preview to let the movie speak for itself. And I think it's working. I do think it'll finish first this weekend. Word is that Die Hard 4 isn't good and the fans (at aint it cool news) are pretty angry.
Originally Posted By DAR What problems would Pixar and Disney have marketing this film? Disney knows how to market a rodent.
