HKDL "Final Round"

Discussion in 'Hong Kong Disneyland and Shanghai Disneyland' started by See Post, Jun 23, 2006.

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    Originally Posted By wildghostz

    HKDL is boosting visitors on the "final round"!! there are only 2 months left to reach the goal of 5.6 million visitors. Now they are going to offer "UNMLINITED ENTRY Ticket" for around HKD$400 (about US$50), people can enjoy unlimited entry to HKDL within the period July 1 until Aug 31.

    I hope it works for this time
     
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    Originally Posted By Spirit of 74

    Sounds like a desperation move to reach a very small number to begin with.

    Maybe they should fast track Pirates and Mansion ... and throw in a dark ride or two.
     
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    Originally Posted By oc_dean

    Ha! Just what did they expect with a whopping number of 10 attractions?!

    They're nuts with their expectations, and low offerings!
     
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    Originally Posted By gardabble

    I agree its time to fast track someof those big attractions. Already in the chinese mainland media, many mainlanders are not impressed with Hong Kong Disney because the park size is smaller to any of their local amusement parks.
     
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    Originally Posted By HongKongDisneyLand

    I'm not particularly impressed with their local amusement parks in Mainland.
    yes..they are much bigger..but one good word to describe it...very "UGLY".
     
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    Originally Posted By Spirit of 74

    <<Ha! Just what did they expect with a whopping number of 10 attractions?!

    They're nuts with their expectations, and low offerings!>>

    Yep. Couldn't agree more, Dean.

    How this park was ever approved as is, just speaks volumes to me about the last few years of Eisner's regime and Paul Pressler and Jay Rasulo's abilities to lead the parks and resorts division.

    If this park had opened with the three minor attractions opening this summer, as well as Smal World, Pirates and Mansion, it would STILL have been light on attractions. And those three likely won't all be in before 2010.
     
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    Originally Posted By Witches of Morva

    ORDDU: My sisters and I consider Hong Kong Disneyland to be the first Disney park that opened to the public while still under construction. It won't really be ready for guests to see for another 6 years--at the rate they're currently going.
     
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    Originally Posted By SuperDry

    Since I trekked out there for Opening Day, several people have asked me my opinions on the park. One person, who is a big Disney fan, has been to DL dozens of times, but doesn't participate online, was considering planning a trip to HK to see the park, especially since they've been to HK before and really like the city.

    I said:
    "Do you like the Haunted Mansion?"
    - "Yes!"
    "Oh well, they don't have that at HKDL."
    - "Oh"
    "Do you like Pirates of the Caribbean?"
    - "Yes!"
    "Oh well, they don't have that at HKDL."
    - "Oh"
    "Do you like Splash Mountain?"
    - "Yes!
    "Oh well, they don't have that at HKDL."
    - "Oh"

    Obviously the person at this point knew I was just being silly with the way I was carrying on the conversation, but thought I probably wasn't making things up. This dialog continued with Big Thunder Mountain Railroad, It's a Small World, Tiki Room, Star Tours, Autopia, Peter Pan, and Snow White.

    I just kind of paused at this point, and they asked "So what DOES it have?" "Well, it has Space Mountain and Jungle Cruise" "That's it?" "Just about" "What happened??!!" "It's been Eisner-sized!" It wasn't a complete explanation, but it was the best I could do in one short sentence.

    <<< Ha! Just what did they expect with a whopping number of 10 attractions?!

    They're nuts with their expectations, and low offerings!>>>

    What's fascinating is that they've replaced the marketing team and the managing director, partly with the notion that poor marketing in mainland China is to blame for the low attendance. I'm sure it has a contributing factor, but there seems to be a blind spot that prevents upper management in the company from seeing what is perhaps the biggest problem: the park itself. It's very much the same blind spot as is the case with DCA.
     
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    Originally Posted By HongKongDisneyLand

    I believe it might be their strategy to bargain with HK Government for the 2nd piece of land (phase 2).

    e.g You want more attractions...then let me have that piece of Land (either free or Cheap cheap price)
     
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    Originally Posted By Mr X

    I didn't know they still needed to aquire more land...it seemed to me that they have lots of space there.

    Personally, I think they should get moving with more thrill rides before anything else (though that doesn't seem the case), ESPECIALLY Splash Mt. since it's so darn hot in Hong Kong!
     
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    Originally Posted By Mr X

    p.s. 2 months for one day!? that's really awsome (for the consumer, I mean)...I wish TDR would do something like that, even a two-fer or something!

    Alas, TDR is a successful resort. No such luck. :p
     
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    Originally Posted By Spirit of 74

    <<I'm sure it has a contributing factor, but there seems to be a blind spot that prevents upper management in the company from seeing what is perhaps the biggest problem: the park itself. It's very much the same blind spot as is the case with DCA.>>

    Yes. That's exactly the problem.

    It's never poor management decisions and lousy creative ones. It's not a lack of attractions. It has to be the marketing!

    We're Disney. We can sell cow turd to tourists as long as it's shaped like a Hidden Mickey! Besides, if we didn't believe that, the consultants would convince us and we pay them millions so they must know what they're talking about.

    I'd like to believe Bob Iger can see the folly of this line of thinking. But Jay Rasulo? The man did OK DSP, which makes DCA look like world-class entertainment.

    And Disney is ready to build in Shanghai and Singapore but still has 'problem child' parks from Paris to Anaheim? Amazing.
     
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    Originally Posted By wildghostz

    "And Disney is ready to build in Shanghai and Singapore but still has 'problem child' parks from Paris to Anaheim? Amazing.
    "
    Which means those parks are given up.
     
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    Originally Posted By oc_dean

    >>What's fascinating is that they've replaced the marketing team and the managing director, partly with the notion that poor marketing in mainland China is to blame for the low attendance. I'm sure it has a contributing factor, but there seems to be a blind spot that prevents upper management in the company from seeing what is perhaps the biggest problem: the park itself. It's very much the same blind spot as is the case with DCA.<<

    Where's Disneywatcher?! ;)
     
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    Originally Posted By leemac

    <<I didn't know they still needed to aquire more land...it seemed to me that they have lots of space there.>>

    The HK SAR government are obliged to fund the reclamation so that isn't technically true.
     
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    Originally Posted By leemac

    <<And Disney is ready to build in Shanghai and Singapore but still has 'problem child' parks from Paris to Anaheim? Amazing.>>

    And Seoul. But both Paris and HK are run as separate entities. Separate debt and separate operations. If there are partners out there willing to help Disney build additional resorts why shouldn't they do it?
     
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    Originally Posted By Mr X

    I can't quite understand your comments on post 15, Lee. Sorry, but could you explain a lil bit more?

    What I mean is, what's not technically true? That Disney doesn't have land (because the government is in charge of reclaiming it?)? Or that they don't really have the kind of space I seemed to notice on my short visit?

    Sorry, just curious.
     
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    Originally Posted By leemac

    Sorry X I didn't explain it well at all.

    There isn't space at present sufficient to build a second park on the other side of the esplanade. They will need to reclaim the land from the harbor. That is the government's responsibility. It didn't cost Disney a penny in the first phase and won't for the second phase.
     
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    Originally Posted By Mr X

    I see. Thanks for the re-explaination.
     
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    Originally Posted By Spirit of 74

    <<And Seoul. But both Paris and HK are run as separate entities. Separate debt and separate operations. If there are partners out there willing to help Disney build additional resorts why shouldn't they do it?>>

    Because Disney isn't Wal-Mart, no matter how much some of its execs would like it to be.

    It's not McDonald's or the Gap or Starbucks or 7-11 either.

    Disney's recent track record shows a complete cluelessness about building parks.

    The new model: spend as little as possible, build as few attractions as possible, make the parks as generic as can be, 'borrow' as many elements from past parks as can be, market the hell out of the new park, and then wonder why the crowds aren't there.
     

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