Originally Posted By Jim in Merced CA Typically, weight loss programs take themselves very seriously. Even the celebrity spokesperson approach. This one for 'Weight Watchers' - love it. Sure it's simplistic, but I appreciate having the guts to have a little fun. Check it out - where do you weigh in in this campaign. See how I did that? <a target="blank" rel="nofollow" href="http://youtu.be/GNPLuSx_06U">http://youtu.be/GNPLuSx_06U</a>
Originally Posted By Kar2oonMan Not to be a troublemaker, but I am a little mixed on this one. First, I am a Weight Watchers member and I love the program. I certainly recognize myself in that commercial all too well. The WW meetings are great support, they are very upbeat and welcoming and even when you have had a lousy week, you walk out of there with new energy. So it totally delivers on the promise made in the tagline if you are willing to hang in there and follow the WW program. But for me, this spot kind of wobbles the line between being understanding and a little fat shaming. I know, I know, I am probably being hypersensitive and too PC and whatever. It is relatable, far more than a celebrity who was paid to take the weight off, so kudos for using more realistic humans. And typical before and after photos are the opposite of encouraging, because if you have a lot of weight to lose, that seems hopeless and daunting and impossible (usually with a disclaimer that "results are not typical" in tiny text). It's a difficult problem. (If it wasn't, there wouldn't be 9 million different weight loss programs and strategies out there). I guess my concern is that it makes me wonder if we are laughing WITH the folks in the ad, or AT them. For someone getting up the courage to make a change to be heather, it is harder than anyone might realize to go to that first meeting. If I were just starting out, I don't know if this one would make me feel better or worse, or encouraged to go or just ashamed and hopeless. Sorry for the sermon!
Originally Posted By FerretAfros I thought it was fun, but I can definitely see 2oony's point. Instead of showing the solution, the ad really only focused on the cause. Perhaps it will connect with a certain group of people, but I can understand why it might turn some people off too
Originally Posted By Jim in Merced CA Hey 2oony, totally hear what you're saying. I have certainly had my own battles with weight in my lifetime so I hope you can see that I'm not coming at from any sort of judgement. Maybe laughter is a good way to get some new recruits - who knows?
Originally Posted By utahjosh I think it's important to be able to laugh at ourselves. I could (and should) lose 30 pounds, it would probably get rid of my type 2 diabetes, and I see myself in this ad. It makes me laugh, and makes me think that I should be doing better.
Originally Posted By Kar2oonMan >>I have certainly had my own battles with weight in my lifetime so I hope you can see that I'm not coming at from any sort of judgement.<< Not at all! I was just sharing my reactions to the commercial. I enjoyed it the first time I saw it, but the more I thought about it, it gave me a little pause. >>I think it's important to be able to laugh at ourselves.<< I totally agree, and I laugh at myself all the time. What's different, though, is laughing at someone else. There seems to be something a little less than empathy in this commercial (IMHO), which runs counter to the very supportive, understanding experience I have had in WW personally. Maybe it's just my own issue, but the commercial feels a little off in some way to me.
Originally Posted By Kar2oonMan >>Maybe laughter is a good way to get some new recruits - who knows?<< Absolutely and I'm sure that's the intent. The before/after with various celebrities doesn't really motivate me personally.
Originally Posted By FerretAfros >>Maybe laughter is a good way to get some new recruits - who knows?<< Well, laughter is a really good core workout! Maybe they're trying to get people started subliminally ; )
Originally Posted By Dabob2 <So... 2oony You hate Marie Osmond?> Marie Osmond is not on trial here!! (See what I did there? Royalty check on its way to Toonman Enterprises™)
