Originally Posted By Only in Anaheim I read about this interesting site a few weeks back in USA Today. Just enter your 5 digit zip and the site gives you their top five demographic groups for that zipcode! Tip: open 2 windows one "zipcode lookup" and the other "segment lookup" so you dont have to keep entering the annoying security code. Enjoy. <a href="http://www.claritas.com/MyBestSegments/Default.jsp?ID=20" target="_blank">http://www.claritas.com/MyBest Segments/Default.jsp?ID=20</a>
Originally Posted By Only in Anaheim If you don't mind post the results for the fun of it. I think that my results were somewhat accurate. Number Name 09 Big Fish, Small Pond 33 Big Sky Families 43 Heartlanders 37 Mayberry-ville 28 Traditional Times
Originally Posted By Kar2oonMan 29 American Dreams 16 Bohemian Mix 08 Executive Suites 07 Money & Brains 04 Young Digerati
Originally Posted By Lisann22 12 Brite Lites, Li'l City 27 Middleburg Managers 10 Second City Elite 24 Up-and-Comers 13 Upward Bound
Originally Posted By EdisYoda 35 Boomtown Singles 39 Domestic Duos 19 Home Sweet Home 18 Kids & Cul-de-Sacs 44 New Beginnings
Originally Posted By trailsend Number Name 05 Country Squires 11 God's Country 19 Home Sweet Home 18 Kids & Cul-de-Sacs 06 Winner's Circle
Originally Posted By Kar2oonMan At my former job, we used Claritas quite a bit. Advertisers use it to target specific zip codes with their messages. It's been around a long time, and I believe it's where the term "soccer mom" was first coined.
Originally Posted By RoadTrip I thought the "Social Groups" associated with the zip segments were pretty interesting. With our recent move we went from an area that is predominately "Elite Suburbs" to one that is "The Affluentials". Oh well... I guess we dropped one rung on the ladder of success. I like it a lot better where we are now. Frankly, we fit in a lot better. We had accumulated assets through smart (and lucky) investing and real estate transactions that enabled us to live there, but we didn't have the high powered jobs and incomes that many around us had in the "Elites". We are much more comfortable where we are now. We may be a bit on the high side of the demographic, but that is preferable in my opinion to being on the low side. By the way... our segments were: Gray Power Home Sweet Home New Empty Nests Pools and Patios Young Influentials As Anaheim said, that is a pretty accurate read. Our present suburb is a mature suburb with an upper middle income older population that is turning over to the “Young Influentialsâ€. Actually, I find it a pretty nice mix for people our age.
Originally Posted By JazzCat 63 Family Thrifts 62 Hometown Retired 53 Mobility Blues 60 Park Bench Seniors 41 Sunset City Blues Odd. We don't fall into any of those catagories!
Originally Posted By RoadTrip By the way… our previous suburb’s segments were: Executive Suites Kids & Cul-de-Sacs Movers & Shakers Winner’s Circle The description fits the suburb pretty well, but doesn’t really fit us.
Originally Posted By vbdad55 <Naperville, IL 60540's most common PRIZM NE Segments are: Number Name 12 Brite Lites, Li'l City 03 Movers & Shakers 10 Second City Elite 13 Upward Bound 06 Winner's Circle This is pretty accurate for a city just voted the #2 place to live in the US in Money Magazine and has been in the top 10 in fortune and #1 place to raise a kid 2 years in a row. 2003- 2004. Has all the quality demographics - median incomes, & 78% of adult population with college degree ( almost 30% masters + ) - -- without the snob apppeal of the north shore (i.e. Lake Forest) here.
Originally Posted By Blacksheep Uncle 61 City Roots 19 Home Sweet Home 54 Multi-Culti Mosaic 44 New Beginnings 31 Urban Achievers looks like a little bit of everything...
Originally Posted By RoadTrip <<By the way… our previous suburb’s segments were: Executive Suites Kids & Cul-de-Sacs Movers & Shakers Winner’s Circle The description fits the suburb pretty well, but doesn’t really fit us>> Oops... I left out the group I liked the least: "Blue Blood Estates". Gak -- can you see why we moved?? LOL
Originally Posted By goodgirl 09 Big Fish, Small Pond 25 Country Casuals 50 Kid Country, USA 37 Mayberry-ville 38 Simple Pleasures I clicked on Mayberry-ville and for Lifestyle it said: Lifestyle Traits: Eat at Cracker Barrel Own a satellite dish Read Field & Stream Watch NASCAR Winston Cup Drive a full-size Ford pickup OMG! That is my brother (who lives next door to me) to a T !
Originally Posted By LadyKluck Nope! I don't live in the boonies at all! 58 Back Country Folks 43 Heartlanders 57 Old Milltowns 38 Simple Pleasures 28 Traditional Times
Originally Posted By cmpaley 16 Bohemian Mix 07 Money & Brains 26 The Cosmopolitans 31 Urban Achievers 59 Urban Elders
Originally Posted By Ursula Marina del Rey is: 29 American Dreams 16 Bohemian Mix 07 Money & Brains 26 The Cosmopolitans 04 Young Digerati I don't see the Bohemian mix at all, except maybe as an overflow from Venice Beach.
Originally Posted By TomSawyer 29 American Dreams 16 Bohemian Mix 07 Money & Brains 26 The Cosmopolitans 31 Urban Achievers
Originally Posted By Tiggirl 12 Brite Lites, Li'l City 19 Home Sweet Home 18 Kids & Cul-de-Sacs 24 Up-and-Comers 13 Upward Bound
Originally Posted By friendofdd Blue Blood Estates Executive Suites Movers and Shakers Upper Crust Winners Circle Sadly, DW and I do not fit in any of these catagories, but our humble condo does sit in the shadow of a small mountain containing those folks. We did purchase almost 6 years ago and could now sell, leave O/C, and buy a mansion elsewhere. But, it would have to be too far from DLR.
