Originally Posted By Dr Hans Reinhardt Look at the logo on the advertisement for the new Small World art exhibition at the Disney Gallery. The font is decidedly modern and not the classic Disneyland old English font used in the Disneyland Resort logo: <a href="http://disneyparks.disney.go.com/blog/2011/04/from-dream-to-reality-at-disneyland-resort/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DisneyParks+%28Disney+Parks+Blog%29&utm_content=Google+Feedfetcher" target="_blank">http://disneyparks.disney.go.c...dfetcher</a>
Originally Posted By FerretAfros That's interesting. Definitely not my favorite logo ever created. It sort of looks like a cross between the old Walt Disney World logo (where the capital D had a globe-like grid) and generic European-modern font. It doesn't have a ton of personality or make me want to visit the park at all, but artistically it does fit that piece of art pretty well. Since it's "Disneyland Park" it can't be an old logo that we all forgot about, but this just seems like a goofy place to introduce a new logo.
Originally Posted By DlandDug I am inclined to think this is intended to blend with the 60s look of the Mary Blair art.
Originally Posted By Dr Hans Reinhardt That thought crossed my mind too Doug, however I don't seem to recall any recent changes to the logo simply to fit in with the art style of the promo piece. Of course I don't see every piece of collateral that the park produces, but it seems odd that they'd adjust the park's identity for one rather small promotion
Originally Posted By gadzuux Perhaps the logo actually was circa 1964, and was alredy printed on the artwork they're displaying.
Originally Posted By FerretAfros If it's an old logo, then it wouldn't say "Disneyland Park". Until the mid-90's, it was just Disneyland. Once the resort plans became a little more concrete, they started branding the park as its own entity. In the 60's, it would have just been goofy to say Disneyland Park.
Originally Posted By DlandDug I have an extensive collection of Disneyland memorabilia. I've never seen a logo like this before.
Originally Posted By Britain I like it in a retro 60's way. But it doesn't hold a candle to the original Black Gothic version.
Originally Posted By Dabob2 <I am inclined to think this is intended to blend with the 60s look of the Mary Blair art.> I think so too.
Originally Posted By smd4 >>>If it's an old logo, then it wouldn't say "Disneyland Park". Until the mid-90's, it was just Disneyland.<<< Walt wrote "Disneyland Park" on a couple of occasions. However, I agree it wasn't used on official Park advertising or as a logo.
Originally Posted By Dr Hans Reinhardt <I am inclined to think this is intended to blend with the 60s look of the Mary Blair art.> "I think so too." Maybe, but doesn't that seem like an inconsistent use of the word "Disneyland" as a corporate identity?
Originally Posted By DBitz2 Remember, they made the mistake in recent years of changing the classic Disneyland font to a new, more "hip & edgy" look, and, then later corrected back to the classic font because they realized that so many people identify it with Disneyland. I don't see them making the mistake again of changing the font, especially to a bland one like that. I agree, it is probably just for that particular piece of art.
Originally Posted By Dr Hans Reinhardt Assuming that this *is* a new logo for the park, I don't think it means that the Disneyland Resort logo has changed. I guess what I'm saying is that it would make sense for Disneyland Park to have a distinctive logo and font separate from Disneyland Resort much like the Magic Kingdom does at WDW.
