Originally Posted By avromark I'm interested in your opinions, <a href="http://youtube.com/watch?v=Q_iTDjpsU_g" target="_blank">http://youtube.com/watch?v=Q_i TDjpsU_g</a> Imagine using a trade marked name being insulting. "On The Run" = Esso's brand of convenience store = Complaints and people finding it despicable.